Why is it so hard for people that consider themselves so professional and godlike?
To keep the topics separate that is. If a blog is about technology or gadgets or something specific, the last thing I want to read about regularly in that blog is about the author's kids, attempts to conceive, or any gross personal health issues for that matter.
There are a few blogs that I quit reading for that matter.
That made me analyze why I have quit reading blogs that I like, and the conclusions would be more or less as below.
1. The topic or topics blogged don't interest me any more. Maybe I was reading searching about something specific of for work or other reason my interest has expired. I found out what I needed to find out about a particular subject, so it is done now. I no longer care about a certain brand mobile phone details, Apple rumors, body hacks, transgender issues, or cooking. The topics have been replaced by something that interests me now.
2. The bloggercentric, godlike view of everything. I know everything, look, here are my professional views about everything. And after that know it all entry about how to improve ssh the god know it all blogger posts about his kids or what he ate. Did I already mention blogs about anything professional and kids don't mix?
3. Professional blogs that mix content of private life, such as their kids or reproductional status.
4. Blogs that don't have content. In this category there are a bunch of the digg whorers. Look what I found in the Internet, here is this cool link about this and that, here digg it, and here youtube. Umh, no. I tend to prefer the sources, so if I find the source, I may follow the source for a while, if there are no other interesting stories there I'll ignore that source, but most likely, the copy paste of 'look what I found in the internet' isn't going to keep me for a while if it's only purpose is getting dugg.
5. Blogs that I am supposed to like. Just because boingboing or tuaw authors, Bruce Schneier, or Guy Kawasaki or someone else regularly brings contents of a blog that they like does not me make any more interested in every topic they blog about. Just because it's about macs, it does not make it any more special than the 20,000 other blogs about macs out there.
6. Blogs of which the authors are not teens but blog teenager style. Includes examples of people who complain openly in the internet that they are in US illegally and try to get theur bride over .. needless to say, unless those blogs are very bad, they don't normally even get a second visit. If they are very bad, then it's a different story again, it may even become more entertaining than these too serious blogs. This would in some cases include those that have a really ugly layout or colors, but normally that deficit is bypassable using an RSS reader.
7. Blogs that repeat all the same buzzwords of the day and week they read. The US blogger that refused to give his video materials to police and got in trouble about that, the Jesus appearing in the cheese sandwich on ebay, all the special children doing their star wars kid dances in youtube and so on.
8. No sense of humor. I may take my job seriously, but there is no reason why I would take my private life without humor. Unfunny things don't generally interest me.
9. Over repeating the political, religious, or any ideological points of view about everything and all the time.
10. Blogs that update too often or too rarely. Updating the personal blog 20 times a day can be worse than when you update your personal blog once a month.
What does that leave?
Blogs that have fun content and no heavy material.
Blogs that are of the people who write on a way that I like.
Blogs of my friends - how was your day, what pissed you off today, what got you excited recently and how is your love life. It's way more likely to matter than your 'professional' views about everything and all the time.
Blogs that are of a specific matter, including kids. The blogs about kids and family life should be kept separate about the rest of the blogging topics - so I don't mind seeing every now and then how is little Lucy doing out there, as long as the Lucy posts are not in the middle of your technogodrambling.
Blogs that have information that matters to me. How to get something done that I don't bother to waste more time than every now and then read a post or two.
Blogs that contain good quality rants often enough.
This is a rare entry where I don't feel it to be appropriate to give examples of URLs of the offenders.